[{"data":1,"prerenderedAt":70},["ShallowReactive",2],{"page-\u002Fes\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable":3,"related-\u002Fes\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable":69},{"id":4,"title":5,"author":6,"body":7,"category":6,"description":14,"extension":15,"heading":6,"heroImage":6,"heroImageAlt":6,"layout":6,"meta":16,"navigation":17,"ogImage":18,"path":19,"publishedAt":20,"sections":21,"seo":64,"sourcePath":65,"stem":66,"updatedAt":67,"videoPosition":6,"videos":6,"__hash__":68},"pages\u002Fes\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable.md","Packaging conversacional: deja que el impreso hable",null,{"type":8,"value":9,"toc":10},"minimark",[],{"title":11,"searchDepth":12,"depth":12,"links":13},"",3,[],"Descarga este informe técnico y descubre cómo tu packaging puede responder a cada escaneado de forma automática, inteligente y fiel a tu marca.","md",{},true,"\u002Fimages\u002F2025\u002F10\u002FConversational-packaging-Let-print-do-the-talking.webp","\u002Fes\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable","2025-10-10T17:19:18+02:00",[22,28,42],{"type":23,"eyebrow":24,"title":5,"subtitle":25,"image":18,"imageAlt":5,"imageWidth":26,"imageHeight":27},"hero","Informe técnico","Los consumidores de hoy esperan que las marcas hablen su idioma, literalmente. En este informe descubrirás cómo el packaging conversacional combina los códigos de barras 2D con la inteligencia artificial para convertir cada escaneado en un intercambio con sentido.",1899,918,{"type":29,"eyebrow":24,"title":30,"background":31,"items":32},"featureGrid","Este informe técnico explora:","slate",[33,36,39],{"icon":34,"body":35},"bolt","Cómo el packaging se convierte en un canal escalable para conversar con los clientes.",{"icon":37,"body":38},"chart","El papel de asistentes de IA como Cleo en las experiencias de producto conectadas.",{"icon":40,"body":41},"rocket","Buenas prácticas para que el packaging resulte personal, útil y humano.",{"type":43,"formName":44,"layout":45,"eyebrow":46,"title":47,"body":14,"fields":48,"submitLabel":53,"successMessage":54,"downloadUrl":55,"downloadLabel":53,"assetNote":56,"consentNote":57,"labels":58,"background":63},"leadForm","wp-conversational","split","Informe técnico gratuito","Consigue tu ejemplar",[49,50,51,52],"name","company","email","message","Descargar el informe técnico","¡Gracias! Tu informe técnico ya está listo para descargar.","\u002Fdownloads\u002Fconversational-packaging.pdf","PDF en inglés","Al hacer clic en «Enviar», aceptas las Condiciones generales y la Política de privacidad.",{"name":59,"company":60,"email":61,"message":62},"Nombre y apellidos","Nombre de la empresa","Correo electrónico del trabajo","Mensaje","brand",{"title":5,"description":14},"\u002Fes\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable\u002F","es\u002Flibros-blancos\u002Fpackaging-conversacional-deja-que-el-impreso-hable","2025-10-10T17:22:54+02:00","WdzKre0fhH7p1LJC0m7ftVegv7azroxHc5kWCdqt7Wg",[],1790007604690]