[{"data":1,"prerenderedAt":136},["ShallowReactive",2],{"page-\u002Fproduct\u002Fdynamic-product-data":3,"related-\u002Fproduct\u002Fdynamic-product-data":135},{"id":4,"title":5,"author":6,"body":7,"category":6,"description":14,"extension":15,"heading":6,"heroImage":6,"heroImageAlt":6,"layout":6,"meta":16,"navigation":17,"ogImage":18,"path":19,"publishedAt":6,"sections":20,"seo":131,"sourcePath":132,"stem":133,"updatedAt":6,"videos":6,"__hash__":134},"pages\u002Fproduct\u002Fdynamic-product-data.md","Digital Link dynamic product data | Real-time tracking",null,{"type":8,"value":9,"toc":10},"minimark",[],{"title":11,"searchDepth":12,"depth":12,"links":13},"",3,[],"Improve supply chain efficiency with dynamic product data. Enable real-time tracking, compliance, and seamless updates. Try it now!","md",{},true,"\u002Fimages\u002F2025\u002F03\u002F1-Dynamic-Item-Data.webp","\u002Fproduct\u002Fdynamic-product-data",[21,33,37,45,61,67,70,78,86,92,107,124],{"type":22,"eyebrow":23,"title":24,"subtitle":25,"youtube":26,"poster":27,"ctas":28},"hero","Dynamic Product Data","Dynamic product data: Real-time, compliant, and connected","Say goodbye to static product information. Digital Link technology transforms your supply chain with Dynamic product data, ensuring up-to-the-minute accuracy, seamless traceability, and instant compliance. From batch tracking to expiration dates, unlock new levels of efficiency.","WAAHmUV6Swk","\u002Fimages\u002Fyoutube\u002FWAAHmUV6Swk.jpg",[29],{"label":30,"href":31,"variant":32},"Get started now","https:\u002F\u002Fapp.digital-link.com\u002Fen\u002Fsign-up","primary",{"type":34,"title":35,"body":36},"showcase","A single scan unlocks powerful, real-time product insights","Dynamic product data ensures that every product carries a digital fingerprint, accessible in real time. From origin to expiration, every critical data point is available instantly, driving better decisions, and unlocking marketing opportunities.",{"type":34,"title":38,"body":39,"image":18,"imageAlt":40,"imageWidth":41,"imageHeight":42,"ctas":43},"Future-proof your supply chain with real-time data","With Digital Link, businesses can generate barcode variants of a SKU that embed dynamic data, such as batch numbers, expiry dates, or serial numbers. This enables tracking at an extremely granular level, ensuring every item is traceable throughout the supply chain. Whether for regulatory compliance, product recalls, or inventory management, real-time updates keep your operations efficient and responsive.","Dynamic product data",856,591,[44],{"label":30,"href":31,"variant":32},{"type":46,"title":47,"items":48},"featureGrid","Real-time data, put to work",[49,53,57],{"icon":50,"title":51,"body":52},"shield-check","Simplified product recalls","Enable fast recalls to reduce operational disruptions.",{"icon":54,"title":55,"body":56},"eye","Real-time tracking","Monitor items instantly from production to sale.",{"icon":58,"title":59,"body":60},"qr","Interactive products","Engage consumers with scannable, dynamic content.",{"type":34,"title":62,"body":63,"image":64,"imageAlt":62,"imageWidth":41,"imageHeight":42,"reverse":17,"ctas":65},"Turn static labels into dynamic product intelligence","Labels and packaging should work for you, not against you. With Digital Link, each scan delivers up-to-date, context-aware information, whether for consumers, retailers, or logistics teams. No more outdated labels or confusion in the supply chain. Update product specifications, marketing content, and compliance details dynamically, ensuring your data is always accurate and aligned with business goals.","\u002Fimages\u002F2025\u002F03\u002FTurn-static-labels-into-dynamic-product-intelligence.webp",[66],{"label":30,"href":31,"variant":32},{"type":34,"title":68,"body":69},"Unlock the full potential of GS1 Digital Link technology","Dynamic product data enhances traceability and reduces costly errors. Whether in retail, pharmaceuticals, or logistics, ensure your products are identified indivdually and enable advanced consumer interactions.",{"type":34,"title":71,"body":72,"image":73,"imageAlt":71,"imageWidth":74,"imageHeight":75,"ctas":76},"One scan, endless possibilities","Digital Link enables targeted recall alerts for specific batches, lots, or serial numbers, improving response time and consumer safety. Additionally, businesses can implement dynamic pricing strategies, such as discounts on products nearing their expiration date, maximizing revenue while minimizing waste.","\u002Fimages\u002F2025\u002F03\u002FOne-scan-endless-possibilities-768x530.webp",768,530,[77],{"label":30,"href":31,"variant":32},{"type":34,"title":79,"body":80,"image":81,"imageAlt":79,"imageWidth":82,"imageHeight":83,"reverse":17,"ctas":84},"Say goodbye to manual updates","Keeping product data accurate shouldn’t mean re-entering it. Connect your ERP or PIM, or upload a spreadsheet, and the data behind every barcode variant stays in sync with your existing systems. Update an expiry date, a batch record, or a compliance detail once, and every scan reflects the change instantly, without reprinting a label or editing items one by one.","\u002Fimages\u002F2025\u002F03\u002FSay-goodbye-to-manual-updates.webp",571,394,[85],{"label":30,"href":31,"variant":32},{"type":34,"title":87,"body":88,"image":89,"imageAlt":87,"imageWidth":74,"imageHeight":75,"ctas":90},"Seamless integration with printing systems","Unlock the full power of dynamic product data by integrating directly with industrial printing and labeling systems. At the final step of the production line, encode real-time product information into 2D barcode variants, ensuring each package has up-to-date, accurate data. Whether for batch numbers, expiry dates, or regulatory details, Digital Link allows precise, automated printing without manual intervention, streamlining operations and reducing errors.","\u002Fimages\u002F2025\u002F03\u002FSeamless-integration-with-printing-systems-768x530.webp",[91],{"label":30,"href":31,"variant":32},{"type":46,"title":93,"background":94,"items":95},"The answer to all your regulatory and operational needs","slate",[96,100,104],{"icon":97,"title":98,"body":99},"tag","Meet labeling requirements","Simplify compliance with FDA food labels, the EU Digital Product Passport, and more.",{"icon":101,"title":102,"body":103},"chat","Boost shopper engagement","Connect directly with consumers through physical products, before and after the purchase.",{"icon":54,"title":105,"body":106},"Make the value chain visible","Individually track items cradle-to-grave. Prevent bottlenecks and streamline stock management.",{"type":108,"eyebrow":109,"title":110,"items":111},"related","Explore more","Related products & guides",[112,116,120],{"label":113,"href":114,"description":115},"GS1 QR codes","\u002Fproduct\u002Fgs1-qr-codes\u002F","Next-gen 2D barcodes for retail, compliance and engagement.",{"label":117,"href":118,"description":119},"2D barcodes","\u002Fproduct\u002F2d-barcodes\u002F","Encode dynamic data into scannable 2D barcode variants.",{"label":121,"href":122,"description":123},"What is GS1 Digital Link","\u002Fgs1-digital-link\u002F","The standard behind connected products, explained.",{"type":125,"title":126,"ctas":127},"ctaBand","Be a leader in the transition from barcodes to GS1 QR codes",[128],{"label":129,"href":31,"variant":130},"Get started free","light",{"title":5,"description":14},"\u002Fproduct\u002Fdynamic-product-data\u002F","product\u002Fdynamic-product-data","xio78BwZGxz8opMY7-6Yq12cRRmb-pw7Tql5byd1zec",[],1785587083051]