Turning packaging into a marketing channel with 2D barcodes

Unlock the potential of your packaging to engage and connect with consumers.

Your packaging is no longer just a container—it’s your brand’s best opportunity to make a lasting impression. Learn how 2D barcodes powered by GS1 standards are transforming packaging into a dynamic marketing channel.
White paper packaging

This white paper explores:

  • How interactive packaging boosts consumer engagement.
  • Real-world examples of brands driving loyalty through connected products.
  • Best practices for using packaging to tell your brand story.

Download this white paper and discover how to turn your product into a direct-to-consumer engagement tool.
Turning packaging into a marketing channel with 2D barcodes:
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