Transparent
Answer consumers’ questions instantly with clear, reliable information.
AI for packaging
AI for packaging: Make your products talk
Packaging has just found its voice. With Digital Link’s new AI-powered assistant Cleo, consumers can ask your product questions directly and get instant, accurate answers. From care instructions to ingredient safety, your product becomes a trusted guide in the palm of their hand.
Navigate the future of packaging with ease
Efficient
Lower support costs by automating routine queries without losing quality.
Future-ready
Align with global demands for transparency and digital product passports.
Keep your consumers informed
Show how a clothing tag can explain washing instructions or a food label can flag allergens. With a single scan, packaging becomes an intelligent assistant, guiding consumers when they need it most.
Turn compliance into engagement
The same QR code that ensures regulatory alignment can host product passports, marketing content, and now AI-driven conversations. What was once a label is now an ambassador for your brand.
Elevate your customer experience
AI-powered packaging builds stronger relationships. Every question asked becomes an opportunity to engage, personalize, and understand your audience better.
Digital Link gives your products a voice
Connected packaging has moved beyond compliance. With conversational AI embedded in next-gen QR codes, your products can now build trust, deliver guidance, and strengthen consumer loyalty every time they’re scanned.
Your data, your product’s voice
The intelligence behind every answer comes from the information you upload to Digital Link. Product sheets, manuals, safety details, or sustainability notes: all of it powers Cleo. This ensures consumers always get responses that are accurate, brand-approved, and uniquely yours.
“For the first time, a product can respond when you ask it a question. Packaging has become a voice, an ambassador that speaks for the brand, and listens to the consumer.” (Paula Rivero)
See Cleo in action
Curious to see how packaging with a voice can transform your business? Book a demo and experience it live.
Frequently Asked Questions
What makes products “talk”?
Our AI assistant Cleo interprets consumer questions and provides real-time answers linked to verified product data.
Do I need to redesign my packaging?
No. Just add a Digital Link QR code, it works with your existing labels.
Is this secure and compliant?
Yes. Answers are powered by verified product information and align with global labeling standards.
Which industries benefit most?
Food, cosmetics, fashion, baby products, and any sector where consumers demand clarity and trust.