Compliant by design
The code and its data map to the EU Battery Regulation, so your labelling obligation is met and stays met as the rules evolve.
Battery compliance, sorted with one QR code
From 18 February 2027, batteries on the EU market must carry a QR code that links to their regulatory information. Digital Link turns that obligation into one GS1 Digital Link code that satisfies the mandate, scans at the till and on a phone, and doubles as a channel to your buyers.
See it in action
From your conformity data to a live page, in minutes
Upload your structured conformity data once and Digital Link builds the battery page for you, ready to serve from the QR code on the pack. No developers, no reprints.
The 2027 deadline is closer than it looks
The EU Battery Regulation, Regulation (EU) 2023/1542, requires batteries placed on the EU market, portable AA and AAA included, to carry a QR code that links to regulatory information from 18 February 2027. Every SKU that is not ready is EU revenue at risk. The work behind the code, gathering and structuring the data, takes longer than printing it, so the makers who start now are the ones who keep selling.
One code that does the compliance, and more
Instead of stacking a barcode, a marketing QR and a compliance link on the pack, a single GS1 Digital Link code carries the product identity, meets the regulatory QR obligation, scans at the point of sale exactly like today's barcode, and opens a full battery information page on a phone. One code replaces the clutter and future-proofs the pack.
Everything the regulation asks for, behind the code
The linked page carries what Regulation (EU) 2023/1542 expects a scan to reveal: manufacturer identity, restricted-substance and hazardous-material information, separate-collection guidance, carbon footprint and recycled content, and safe-use warnings. It is organised into clear sections, Overview, Compliance, Environment and Support, so a regulator, a retailer and a shopper each find what they need.
See what your buyer sees
The page opens as a clean, mobile-first view that adapts to the reader's language automatically, so an AA cell sold across the bloc speaks German, Spanish, Portuguese or any market language from the same code. Book a demo and we will walk you through a live battery page end to end.
Start now, keep selling in 2027
The batteries that are ready first are the ones that never leave the shelf. Getting your identifiers and data in order now turns a looming deadline into a routine launch, while latecomers scramble for supplier data under pressure.
Your battery pack learned to talk
Meet Cleo, the AI that lives inside the code and answers any product question in the language the buyer scans in, from chemistry and disposal to where to recycle. As AI agents start doing the buying, only products with structured, machine-readable data get found and recommended, and the same passport that keeps you compliant makes your batteries AI-ready.
Always up to date
Edit substances, carbon data or recycling guidance at any time, even after the batteries have shipped, with no reprint.
Analytics built in
See where and when your batteries are scanned, and what information buyers value most.
One code for the whole battery lifecycle
From point of sale to end-of-life recycling, the same Digital Product Passport connects every stage of the battery's journey, for your supply chain, for regulators and for the consumer who scans it at home.
Built for the mandate, ready for the upside
One code, three jobs
Point of sale, compliance and marketing all run off a single GS1 Digital Link code, freeing space on the pack.
Trusted infrastructure
GS1 Digital Link resolver behind millions of product codes, built to standards that hold up for regulators, retailers and consumers.
A channel, not just a cost
The compliance QR doubles as authentication and a direct line to the buyer, turning a legal requirement into growth.